Knowing what to use for each can be frustrating, however, so some basic guidelines follow, plus Examples and a note about Usage Rights.
|Examples (back to top)|
USM Nursing Students
Graduates of USM's Certificate of Advance Study in Nursing have a 98% job placement rate. Click for more info.
Nursing students smiling
Literal description adds nothing to message
USM Nursing students in the classroom
USM Nursing students are prepared for the work place
Does not actually describe the image
Thermal Image of Retina
Filenames should be avoided
Biology majors at USM have access to the latest research technology, like the FLIR SC7900 VL thermal imaging camera used to capture this image of the human eye.
Thermal camera image of human eye
Lacks engaging, impactful detail
Thermal image of human eye taken at USM with FLIR SC7900 VL camera
Eye under microscope
Usage Rights (back to top
Always remember to use only images that you have permission to use.