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Purpose

The USM website redesign is a collaboration between Marketing, leadership, area-specific stakeholders and IT. Our goals for this new site were to provide:

  • Relevance of home page content for prospective and current students
  • Ease of navigability for all users
  • A web experience that is mobile-friendly (the content size and formatting adjusts automatically to a device's screen size)
  • Enhanced visual appeal of web pages, in line with direction of contemporary Higher Ed web sites

Phases:

  • Phase 1 (completed with Release 2.0) included the home page and several mission-critical associated sites focused on recruitment and retention.
  • Phases 2 and 3 will continue aspects of this work across the remainder of the site over the course of the next year.
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