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'Responsive web design' means the content responds to the device upon which it is viewed (i.e., adjusting layout and design to best display on desktops, tablets and smart phones)

A Visual Change Only

While the display is undergoing a significant change(see below), the process of creating, editing and managing content remains unchanged.


The USM website redesign is a collaboration between Marketing, leadership, area-specific stakeholders and IT. Our goals for this new site were to provide:

  • Relevance of home page content for prospective and current students
  • Ease of navigability for all users
  • A web experience that is mobile-friendly (the content size and formatting adjusts automatically to a device's screen size)
  • Enhanced visual appeal of web pages, in line with direction of contemporary Higher Ed web sites



  • Phase 1 (Fall 2015) included the home page and several mission-critical associated sites focused on recruitment and retention
  • Phase 2 (Summer-Fall 2016) includes all academic, administrative, project and center sites
  • Phase 3 (TBD) includes portals and other specialized sites
    • Responsive Redesign - Phase 3 
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